How long does the post-launch optimisation setup take?

The initial setup, covering performance tracking, engagement analytics, and funnel analysis—typically takes 2-3 weeks.

What KPIs do you track for post-launch optimization?

We monitor key metrics such as customer acquisition cost (CAC), lifetime value (LTV), conversion rates, churn, NPS, and overall engagement levels.

How does the points-based system work for post-launch tasks?

Each deliverable (e.g., creating a KPI dashboard, conducting a funnel analysis) is assigned a credit value based on its complexity. This allows for transparent pricing, and any unused credits roll over, ensuring you get full value from your subscription.

Can I request additional post-launch analysis if market conditions change?

Absolutely. Our model is designed for flexibility—you can allocate extra credits to address new challenges or pivot your strategy as needed.

How do you ensure continuous improvement after the launch?

We establish ongoing feedback loops, conduct regular performance reviews, and iterate based on data-driven insights, ensuring your product remains competitive and continuously optimized.

Product & Feature Launches

The Art of Strategic Entry

“Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win." — Sun Tzu

A launch is not a date on a calendar; it is a coordinated strike. Most products fail because they confuse activity with impact. They shout into a crowded room without knowing who is listening. At Titaja, we treat every launch as a tactical maneuver designed to capture market share and hold it.

Services

The Three Fronts of the Strike

Tactical Reconnaissance

“If you know the enemy and know yourself, you need not fear a hundred battles.”

Before the first ad is live, we map the terrain. We identify the unguarded spots in your competitor's strategy and the unexpressed needs of your users. We don’t guess where the market is going; we scout it.

The Direct Strike

“The quality of decision is like the well-timed swoop of a falcon.”

A launch requires perfect timing and overwhelming clarity. We build the unexpected routes, campaigns and content that bypass the noise and speak directly to the buyer's pain. We ensure your narrative is sharp enough to cut through the status quo.

Strategic Consolidation

“He who occupies the field first and awaits the enemy is at ease.”

The battle isn't over once the product is live. We build the systems to defend your new territory. By setting up feedback loops and performance tracking, we ensure your launch isn't a one-day hit, but a sustainable revenue engine.

What You Walk Away With

We connect the dots between Product feature and Revenue growth by launching with clarity and tactics.

Launch Reconnaissance (Strategy)

Launch Strategy Framework

The GTM Plan

Beta Program Playbook

Stakeholder Alignment Plan

The Direct Strike (Campaigns)

Launch Landing Page

Email Campaign Sequence

Social Media Blitz Plan

PR & Media Outreach Kit

Tactical systems (Enablement)

Sales Enablement Materials

Product One-Pager

Product Demo Videos

In-App Messaging & Prompts

Consolidation & Momentum
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Launch Performance Dashboard

Post-Launch Insights Report

Knowledge Base & Support Docs

Crisis Management Plan

FAQ's

Providing answers to your questions

Whether you're launching a new product, entering a new market, or scaling your growth, Titaja helps you get the best out of your product marketing function. No guesswork. No bottlenecks. Just results

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